Questions for Potential users of website
I asked five people a detailed selection of specific
questions to generate information regarding their expectations of fitness
website. These people ranged from the age of 16 to 60.
- What details do
you look for in a fitness website?
For this question I received a varied amount of answers,
such as dietary information, different training examples, illustrations, and
lots of detailed information. The main common answer was fat loss information.
- What attracts
you to a fitness website
The participants answered lots of visuals, and colourful
displays, pictures and videos. They also all said that the name of the website
was an important factor.
- What are your
reasons for using fitness websites
The majority of the five people who filed the
questionnaire said that their main reasons were to find information on fat
loss, or muscle gain. One person said that they visit them to find new training
techniques.
- If you found a
useful website, would you stick to using that one, or would you continue
to search for others, why?
This question probed a
variation of answers, as some said they use a varied amount of websites, whilst
others said they stick to ones that they trust. Some said that they would still
look at other websites to check the validity of information with other
websites, and find contrasting views and opinions.
The main reasons people said
that they would stick to a website was if it was updated regularly, and had
lots of visuals such as pictures and video.
The main reason people said
they would keep looking was if the website did not have enough information, and
if the website was not very specific.
Qualitative Research
Date of Study: 04/12
Researcher: Jason Russell
Research
Subject, Rationale, and Hypothesis:
The focus was to gain in depth answers for potential
users of a Fitness website. The questions were specifically detailed and
selected.
Methodology/Data
Collection:
The format was a small questionnaire to enable a range of
specific answers in detail to the questions.
Variables:
The gender ratio was not controlled. This may have
affected the overall answers, as men and women may have different expectation
of a website.
Researcher
Bias:
As the sheets were left at a desk in a controlled
environment they were picked and answered randomly by each of the five people.
Validity
and Limitations:
The study measured accurately as it was relating to
specific questions, thus generating specific answers. The amount for people
that were asked could consider the questionnaire less rigorous. This
information could be applied to other people within the fitness sector.
Application
to Study:
This information will not be of use or relevance to any
of the CATS practises. Although it was useful for understanding the principles
of how to generate specific questions that were to gain specific answers. I
could use this type of research in my final year if I needed to conduct any
research.
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